Your Elberton Granite friends are constantly seeking ideas that will help you sell more granite memorials. Naturally, we hope. you will sell more “Elberton Granite memorials,” but we have operated on the theory that if we help you sell “more” our area will get its share of your increased sales. We are pleased to announce the addition of a new merchandising medium to our E.G.A. kit of dealer aids. Described in detail on pages 16 and 17 of this issue of the GRANITEER is our new E.G.A. PORTA­DISPLAY. The concept of this new means of showing your customers how monuments will look in the cemetery is based on many, many reports of successful monument sales where the salesman “could get across to the prospect the true proportions and perspective of the monument. “The talents of two of our industry’s leading designers have been combined to bring you this new portable display. Ben C. Smith created the two-dimensional models of our E.G.A. copyrighted designs; J. B. Hill originally conceived the idea of a carrying case duplicating the size of a standard cemetery lot on which family monuments can be placed. All merchandising aids simply help a good salesman do a better job. We believe you will find this new model display will do just that. The idea has been field-tested... users are enthusiastic in their praise of the easy­to-use medium. While we’re on the subject of “monument merchandising”, have you stopped recently to take stock of how you are using the many aids offered you by wholesalers in the Monument Industry? Chances are you’ve grown so accustomed to seeing and hearing about them that you sort of “take them for granted.” If you have a tendency to become complacent and say “those things won’t work in my business,” maybe now - right now - is a good time to see if you’ve been missing sales because you’ve been lax in putting new or old merchandising ideas to work for you. If you’re looking for something new... that special something to put a little “extra life” in your sales force (even if that force consists of just yourself) ... why not seriously consider using our new E.G.A. PORTA-DISPLAY in your sales program? Your customers would like to see... you can show them... you can help them decide to buy. We are soundly convinced that modern “monument merchandising “can help you sell “more”. How about giving it a try... today? The unique design of the beautiful Monroe mausoleum pictured on our cover is based on the famous Tower of the Winds in Athens, Greece. The por­tico is a historic feature of the original building which, according to the research of restorers, had three such entrances. The exterior appearance is enhanced by the Corinthian columns and the widely spaced urns. Built by Elberton City Quarries, Inc., in Elberton, the spacious mausoleum was designed and erected by Weiblen Marble & Granite Company of New Orleans, Louisiana. The impressive building stands in a beautiful setting in Metarie Cemetery in New Orleans. A total of 1,012 cubic feet of granite in 180 pieces and weighing I 82,000 pounds went into the construction of the building. It is approximately 20 feet wide, 19 feet deep and 15 feet high. The mausoleum contains only two crypts which are sealed with polished “Continental Blue Granite” tablets. The exterior is of fine steeled “Weiblen Gray Granite,” Another architectural triumph for Elberton Granite, the Monroe Mau­soleum is truly a tribute to craftsman­ship and design. New E.G.A. Board Named For 1963-64 The Elberton Granite Association’s Board of Trustees for the 1963-64 year met for the first time June 27, 1963. They are: left to right, seated, Clifford Smith of Elberton Granite Turning Works, Inc., Frank Coggins, Jr., of Coggins Granite Industries, Inc., Louis Como/Ji of Com­o/Ii Granite Company, Inc., Glenn McGarity of Harmony Blue Granite Company, Inc., John Edward Herndon of United Granite Company, Inc., standing, Bill Kelly, E. G. A. General Manager, Jule McLanahan of Elberton Granite Industries, Inc., Bill Sinnott of Elberton City Quarries, Inc., James MacDonald of Puritan Granite Company, and President John P. Drennan of Elberton Granite Finishing Company, Inc. The June 27 ‘Board meeting was an organizational meeting, as it was the first after three new trustees were elected June 25 at the Association’s annual business meet­ing. The new trustees are Herndon, Glenn McGarity, Presi­dent of Harmony Blue Granite Company, Inc., and James MacDonald, owner of Puritan Granite Company. These Elberton Granite men replaced George Gaines of Atlas Granite Company, Horace Harper of Apex Granite Com­pany, Inc., and Lloyd Reagin of Elbert County Granite Company, Inc., whose terms expired in June. John Drennan Drennan, who has been connected with the granite business in Elberton for 26 years, is the past Treasurer of the Association. A native of South Carolina, he has made his home in Elberton for the past 40 years. One of· the original trustees of the Elberton Granite Association, Inc., he has been active in the trade group’s activities since its inception. Presently, he is Secretary-Treasurer of Elberton Granite Finishing Company, Inc., a position he has held with that firm for six years. Also, he was recently elected President of Granite Sales and Supply Corporation. The three new members of the Board were elected for three-year terms. Other Trustees include McLanahan and Coggins, who have one year remaining in their terms; Drennan, Bill Sinnott of Elberton City Quarries, Inc., and Clifford Smith of Elberton Granite Turning Works, Inc., have two years remaining. The Year Ahead As he began the duties of his new office, Drennan said “I am looking forward to another successful year for the Elberton Granite Association. We have a good Board of Trustees, a good membership and good prospects for con­tinued growth and the successful completion of many pro­jects. I anticipate many challenges in the year ahead, but with the same excellent cooperation as shown by the mem­bers in the past, I feel sure we will continue to show pro­gress in our efforts for the Elberton Granite area.” Elberton Granite Association Holds Annual Meeting “Come and get it” was called and the Associa­tion member filed in for the traditional “steak eating.” Shown here selecting their cooked-to­order steaks are, right to left, Frank Flowers of Georgia Abrasives, Inc., James MacDonald of Puritan Granite Company, Ross L. Brown of Ross L. Brown Granite Company, Inc., Lester Lunsford of Bicknell Manufacturing Company, and Allan McGarity of Harmony Blue Granite Company, Inc, “A Year of Challenge” successfully culminated on June 25, 1963, as the members of the Elberton Granite Asso­ciation convened at the Elberton Coun­try Club for their annual business meeting. Ninety-six representatives of fifty member-firms filed in for the traditional “steak eating” and to hear year-end reports on the state of the Elberton Granite Industry. President Jule McLanahan of Elberton Granite Industries, Inc., and Asso­ciation General Manager Bill Kelly re­ported on the progress made by· the Elberton group during the past year. Treasurer John Drennan of Elberton Granite Finishing Company, Inc., gave a report of the Association’s financial affairs. President’s Report In his report, President McLanahan stressed the new activities undertaken by the Association during the year and noted the expansion of activities under­way. The President lauded the group for its cooperation in responding to his request to suggest new activities, and its cooperation in carrying out the numerous activities proposed. “This year has belonged to you,” he said. “You have told us what you would like your Association to do. Insofar as our financial resources and legal bounds would permit, we hope we have done the kind of job you wanted.” Chester Almond, center, of Argo Trucking Company, Inc., pauses to watch Joe Fendley, Jeff, of Star Granite Company, Inc., enthusiastically apply master strokes with the knife and fork. R. D. Thornton of Metropolitan Granite Company is busy with his own steak. “Digging in” for the annual. meal, Elberton Granite men seem preoccupied with the delicious steaks prior to the business session. Ninety-six representatives attended the meeting. Three busy steak eaters, left to right, are George T. Oglesby and Manuel Fernandez of Keystone Granite Company and Willie Simmons of EIberton on Granite Turning Works, Inc. Association President Jule Mclanahan, of Elberton Granite Industries, Inc., congratulated the members on their co­operation in his year-end report. Clifford Smith, of Elberton Granite Turning Works, Inc., presided over the annual meeting for President Mclanahan. Treasurer John Drennan, of Elberton Granite Finishing Company, Inc., re­ported that the Association’s finan­cial outlook was excellent. In his annual report to the members, Association Manager Bill Kelly called 1962-63 “A Year of Challenge.” “A Year of Challenge” E.G.A. Manager Bill Kelly called 1962-63 “A Year of Challenge.” In his report he listed the challenges as they were presented to the Association and he outlined how the challenges were met. Breaking his report into four major ... divisions, Kelly listed the chal­lenges as: ( 1) The Challenge of Ex­panding and Improving services for E.G.A. members at Home; (2) The Challenge of Promoting a Desirable “Elberton Granite Image” for E.G.A. Firms; ( 3) The Challenge of Opening New · Markets for Elberton Granite Products; and ( 4) The Challenge of Improving Local Business and Personal Relationships. Other action at the meeting included the election of three new trustees to serve on the Association; Board. The group elected John Edward Herndon of United Granite Company, Inc., James MacDonald of Puritan Granite Com­pany, and Glenn McGarity of Harmony Blue Granite Company, Inc. Also, a brief memorial service was held for the late Turner Denny, a well-known executive of Harmony Blue Granite Company, Inc., who passed away earlier this year. Three steak eaters from way back are Charlie Deadwyler, a special visitor from Salisbury Granite In­dustries, Inc., Salisbury, North Carolina, E. V. Reagin and Lloyd Reagin of Elbert County Granite Com­pany, Inc. This jolly trio eagerly awaits the business portion of the meeting after finishing their steaks. Left to right, are Marshall Adams of Granite Sales & Supply Corporation, Thomas McGarity and Herbert Moore of Harmony Blue Granite Company, Inc. Finishing up their delicious sirloins, left to right, are Edsel Fleming of Veal Brothers Monument Company, Paul Giannoni of Central Granite Company, Hoke Thomas and Zack Thomas of Elberton Granite Finishing Company, Inc., and Dillard Adams of House of Pfaff. A lively discussion at this fable could be about the granite business or the delicious meal. Left to right, Horace Harper of Apex Granite Company, Inc., Louis Como/Ii of Como/Ii Granite Company, Norman Childs of Childs Brothers Granite Company, Ben Smith of Premier Designs, and Thompson Gailey of Harmony Blue Granite Company, Inc. This jolly trio eagerly awaits the business portion of the meeting after finishing their steaks. Left to right, are Marshall Adams of Granite Sales & Supply Corporation, Thomas McGarity and Herbert Moore of Harmony Blue Granite Company, Inc. An after-dinner conversation is enjoyed by, left to right, Burton C. Beard of Elber­ton Granite Industries, Inc., C. 0. Yar­brough and Alfred A. Anderson of Quick Service Granite Company, Inc., Wilbur Hoover of Continental Granite Company, Inc., and C. E. Taylor of Hoover Granite Company. Change of Management Takes Place at Southeastern and Modern Granite Companies Southeastern Granite Company and Modem Granite Company of Elberton recently underwent a change of man­agement. John Strong and Shelvyn Gunter have been named co-managers of the Elberton firms by Southeastern Stock Corporation. Strong will manage the combined office operations of the two firms while Gunter will be in charge of the plant opera­tions. Strong was formerly in the shipping department at Coggins Granite Industries, Inc. Gunter has been employed by Southeastern for about one year. The new managers plan to continue the existing policies of the two firms and, according to Strong, will continue to handle their present granite lines of “Collins-Durax,” “Coronado Blue,” and “Kershaw Pink.” Comolli Builds Fourth Civil War Monument Comolli Granite Company of Elberton has recently completed its fourth identical monument commemorating Georgia’s Confederate soldiers. This beautiful war memorial was scheduled for erection in August of 1963 in the Kennesaw Mountain National Battlefield Park near Marietta, Georgia. The other monuments were erected at the battlefield sites of Gettysburg, Pennsylvania, Sharpsburg (Antietam), Maryland, and Vicksburg, Mississippi. The memorials were manufactured by Comolli for Marietta Memorials who erected them. The obelisk design was chosen by the Centennial of Georgia Committee. The memorials are over 16 feet tall, with bases nine feet square. “Comolli Peer­less Extra Blue Granite” was used for the historical markers which feature polished surfaces, including the bases, with the all-steeled flutes at the· top of the monument contrasting with the sandblast carving of the word “GEORGIA.” Just below these words is the official seal of the State of Georgia and underneath the seal are the en­graved words: “We sleep here in obedience to law. When duty called, we came; when country called, we died.” ELBERTON ZIP CODE IS 30635 The Zip Code number for the Elber­ton postal delivery area is 30635. When addressing mail to your Elber­ton Granite supplier or The Elberton Granite Association, Inc., please use this number as a part of the address. Here is an example: Elberton Granite Association, Inc. P.0. Box 604Elberton, Georgia 30635 Also, include your own Zip Code number as a part of your return address -after the city and state. ZIP-Zone Improvement Plan is a nationwide zone system designed to speed up mail delivery. The Post Office Department promises “the most modern system of mail distribution and delivery in existence” and expects to save $15 million next year from the use of this system. One of four identical Civil War, Memorials manufactured by ComoIi Granite Company and erected at four battlefield sites through­out the nation. Research Program Underway in Elberton Teams of research experts are currently making field studies in the Elberton Granite District as a part of a $57,500 Research Program being conducted by the Georgia Tech Research Institute. The program got underway May 1 as officials of the Elberton Granite Association, Inc., and the Area Redevelopment Administration met with personnel from Georgia Tech to establish a contractual agreement for the program: The Area Redevelopment Administration awarded a $50,000 grant for the program to be carried out, and the Association provided an additional $7,500. The initial investigation teams have been using the first months of the time allotted to become properly oriented to the granite industry and its many ramifications. The laboratory phase of the program is being carried out in nearby Atlanta. The program may be extended after the first year if the program shows promise of yielding satisfactory results. The Research Program is expected to be a major part of the activities of the Elberton Granite Association’s work during 1963-64. Two members of the industrial Development Division of Georgia Tech observe the operation of a profile grinder. The two men, left to right, Roy Cooper and Rudy Yobs, are conducting field studies of the Elberton Granite Industry in connection with a $57,500 Research Program. Dan Ambrosini, right, of Dixie Granite Company, is shown explaining the machine while a Dixie worker puts if info operation. Lee Aston Joins Atlas Lee Aston, formerly a geological engineer with Coggins Granite Industries, Inc., has purchased C. S. (Bo) Coogler’s interest in Atlas Granite Company in Elberton. Aston is expected to take an active part in the firm’s operations in the near future. Other Atlas stockholders are George Gaines, Pat Craft and Jimmy Horne. EUROPEAN TOUR CANCELED The proposed E.G.A. International Trade and Study Mission to Europe has been canceled for 1963. The tour, which would have afforded Elberton Granite personnel an opportunity to visit granite centers in nine European countries, was originally scheduled for September 1963. A minimum of 25 per­sons was required for the special low-cost group fares. Due to conflicts with personal and business schedules, the proposed tour attracted only eighteen prospective travelers. According to E.G.A. Manager Bill Kelly, the plans for the trip may be resumed at a later date more suitable to the Elberton Granite firms. HARPER MOTOR LINES ANNOUNCES APPOINTMENTS A. Dewey Williams, president of Harper Motor Lines in Elberton, recently announced two significant appointments to the firm’s executive staff. Elton W. Shepherd has been appointed Transportation Manager, and Charles W. Caudell has been named Elberton District Sales Manager. As Transportation Manager, Shepherd will fill a new executive classification in the firm. The appointment signals adoption of a new operational function whose purpose is to develop transportation research and control facilities providing con­tinuous, system-wide evaluation of all vehicle movements. Plans for the new department in Harper’s organization involve the latest technological developments in communications, re­search and computations. In announcing the appointment, Mr. Williams stated that Mr. Shepherd’s broad transportation experience, involving twenty years in Operations, Sales and Management, will be vital to the success of the new program. Caudell will be heading a new sales district for the company. In making the announcement of the promotion of the long-time Harper em­ployee, Williams stated that the move was prompted by recent growth of the company and its continuing program to emphasize closer supervision of customer services. Widely known throughout Harper’s twenty­eight-state service area, Caudell has been especi­ally active in its Georgia and Long-Lines Divi­sions. In his new position, he will supervise sales activities in the Company’s Northeastern Georgia District as well as service to most national accounts. In almost ten years with Harper, Caudell has served in many capacities, including operations, terminal management, claims and sales. Arizona’s War Heroes Memorialized in Elberton Granite A distinctive war memorial of modern design was recently erected on the grounds of the Arizona Statehouse in Phoenix. The impressive monument honoring three outstanding heroes of World War II was built by Harmony Blue Granite Company, Inc., of Elber­ton, Georgia. Arizona Granite & Marble Company of Phoenix was responsible for the erection of the memorial. The State of Arizona appropriated the funds for the work and designated that it be fabricated from Elberton Blue Granite. “Harmony Superior Blue Granite” was chosen. The simplicity of design creates a striking contrast to the Statehouse which can be seen in the background. Each of Arizona’s fourteen counties, from Apache to Yuma, are named on the monument as well as the three heroes. Two· of the honored men, John Henry Pruitt and Silvestre S. Herrera, received the Congressional Medal of Honor for gallantry in action “above and beyond the call of duty.” Ira Hayes was one of several men who raised the flag on Mount Surabachi during the campaign for Iwo Jima. The beautiful 11-piece monument presents an interesting display of sandblast carving. The stars, symbolic of patriotism, are inlaid in circled niches over each county name. The Great Seal of the State of Arizona adorns the top of the monument. Balance, simplicity, and distinctive design combine to make this monu­ment a truly outstanding memorial to three great servicemen who brought honor to their state and nation. E.G.A. Firms to Exhibit at Louisville Convention Fifteen Elberton Granite firms will exhibit their wares at the M. ‘B. N. A. -A. M. A. National Convention in Louisville, Kentucky, February 2-4. Also, the Elberton Granite Association will sponsor a display. Eleven of the firms, and the Asso­ciation, will sponsor a joint exhibit arranged by the Association. Four of the firms, Atlas Granite Company, Coggins Granite Industries, Inc., Har­mony Blue Granite Company, Inc., and Universal Memorial Company, Inc., will maintain separate booths. The trade show portion of the con­vention will be held in the Jefferson County Armory across from the Kentucky Hotel which is designated as convention headquarters. The Elberton Granite firms who will exhibit in the joint booth are: Ross L. Brown Granite Company, Inc., Childs Brothers Granite Company, Dixie Granite Company, Elberton City Quar­ries, Inc., Liberty-Premier Granite Company, Puritan Granite Company, Republic Granite Company, Star Gran­ite Company, Supreme Granite Com­pany, United Granite Company, Inc., and Keystone Granite Company. Elbertonians find many uses for granite. A granite golf ball sign. Elbertonians, who are famous for finding things to do with granite, have come up with a sign for their country club unlike any other on record. A 2,000 pound “Hoover Gray Granite” sign with the realistic appearance of a, golf ball was recently erected on the club’s spacious lawn. Wilbur Hoover, of Continental Granite Company, donated the sign. Argo Trucking Company made its contribution by furnishing a boom truck to set the ball on the “Crystal Pink Granite” tee, which was fabricated by Elberton Granite Turning Works, Inc. William A. Sinnott of Elberton City Quarries, Inc., designed the unusual marking. The overall height of the ball and tee is five feet, eight inches. The sign, which creates the illusion of a sphere, is actually eight inches thick and measures four feet, six inches in dia­meter. The ingenious design and let­tering were sandblasted into the steeled finish at the plant of Elberton City Quarries, Inc., where it was manufactured. The young lady pictured with the golf ball is Miss Priscilla Roberts, daughter of William J. Roberts who is co-owner of Veal Brothers Monument Company in Elberton. On these hot summer days in Georgia, the sign ex­presses an invitation for country club members to relax for a while in the cool pine shadows that surround the golf course, or to try their hand at 18 holes. Golf, anyone? A church alter A beautiful granite altar was con­secrated by Archbishop Paul J. Hallinan in ceremonies in Saint Mary’s Catholic Church in Elberton June 20, 1963. The imposing altar was erected several months previously by Elberton City Quarries, Inc., who fabricated it in its entirety. Decorated with the traditional flowers and candles, the altar is surrounded with red tapestry and curtains. The altar was made from “Crystal Pink Granite” which blends perfectly with the church interior. The wheat with grapes motif sandblasted into the finish symbolizes the Holy Eucharist. The chalice in the center of the circular carving is a symbol of the Eucharist, The Last Supper and the priesthood. The carving of wheat and grapes intertwined with the cross on the face of the two legs signifies Alpha and Omega, the beginning and the end. The entire altar structure weighs 6,000 pounds, and the top alone weighs 3,500 pounds. It is eight feet long, three feet deep and three feet, four inches high. The altar was designed by William A. Sinnott who came to Elberton shortly before the church was built. Since that time, his family has played an important part in the lay activities of the church. His daughter, Judy, was the first person to be baptized in the new church. Two other daughters, Carolyn and Jan ice, were among the first to be confirmed, and Carolyn’s wedding was the first ever performed there. The exterior of the church is made from Elberton Granite. It was con­secrated in 1941 by the late ‘Bishop Gerald P. O’Hara. Its present pastor is the Rev. Walter J. Hattiato. “Ebony Mist Granite,” quarried and manufactured by Coggins Granite Industries, Inc., of Elberton, is being used more and more for memorial purposes. These five monuments show some of the variations in styles and designs that have been applied to this attractive black granite. The FOOSE monument, erected by McCurdy Monument Works of Wheeling, West Virginia, presents an interesting contrast between the lettering and stone surface. The CHILDERS monument clearly shows the waves, unattractive in other granites, which give this surface a special beauty. The lettering was done by Lawson Monument Company in Huntington, West Virginia. The TATUM monument, featuring Old English lettering, was erected by Alabama Vault and Monument Company in Opelika, Alabama. An excellent example of elaborate carving and lettering is revealed in the KINS monument, manufactured by McCurdy. The “Ebony Mist” beauty is particularly prominent in the RUSSELL memorial, erected by Alabama Vault and Monument Company. BIRZIETS -An outstanding Catholic memorial demonstrating highly skilled excellence in sculpturing and finishing techniques, the Birzietis 1s monument was fabricated by Dixie Granite Company in Elberton. Con­trasting axed and polished surfaces create an intricate design; the passionflower carving and The Sacred Heart of Mary in a raised niche provide a beautiful combination of sandblast and hand-carved tech­niques. The memorial was erected by E. J. Witalis in a Philadelphia, Pennsylvania, cemetery. MITTENDORF- By providing a place for the flower vase within the memorial, this classical styled monument has a functional aspect as well as aesthetic qualifies of imposing beauty. Matching markers and a distinctive location in the cemetery create a magnificent appearance for this Elberton Granite memorial. If was manufactured by Central Granite Company from “Continental Blue Granite” for Buckeye Monu­ment Company in Ironton, Ohio. SHAHAN - This stately memorial was manufactured in Elberton by Worley Brothers Granite Company, Inc., for T. H. Crawford Monument Company in Ringgold, Georgia. Straight vertical lines relieve the plainness of the all-steeled finish and create an effect of grace and dignity. The rock-pitched base and ornate carving blend gracefully with the setting. ONUFROVICH - The Eastern Cross dominates this monument erected in a New York City cemetery for a family of Russian lineage. The inlaid dogwood carving, and modern design give this monument a · special prominence. The English translation of the name is shown on the back of the monument which features a simple polished surface. The memorial was fabricated from “United Deep Blue Granite” by United Granite Company, Inc., in Elberton for George Shulgin Monuments of New York. City. An attractive entrance to a city park in Prattville, Alabama, has re­cently been manufactured by Veal Brothers Monument Company in Elberton. Dedicated in ceremonies last May, the granite structure honors a promi­nent benefactor of the community, Dr. George E. Newton. In addition to many other noble contributions to his hometown, Dr. Newton has donated the land to build the city park. His friends expressed their gratitude by erecting the unusual memorial pictured here at the entrance to the park. Two obelisk-styled columns mark the entrance while the dedication panel rests on two split-face ashlar walls. “Veal Brothers Blue Granite” was the material used in the fabrication of these pieces which combine to present an impressive tribute to a generous man. Memorials, Inc., of Prattville was responsible for the erection of the granite structure. A love story that ended in tragedy has been carved in Elberton Granite - a gray, yet grim, reminder of a circus performed 48 years ago in Liberal, Kansas. The colorful marker, erected in the Liberal Cemetery earlier this year, designates the resting place of May Jackson; an 18-year old circus girl who committed suicide after she was slighted by the man she loved, the circus bandmaster. The story goes that the circus train was in route to Liberal when May Jackson and her -bandmaster sweet­heart, Eddie Woeckener, had a quarrel. Woeckener laughed at her threat to do something drastic. The next morning, she was found dead in her berth as the train pulled into Liberal. The funeral procession, which included May’s horse, riderless, with her boots tied in reverse in the stirrups, marched through Liberal on a Sunday morning in October 1915. The people of Liberal watched the parade as the band, minus its leader, played “Free as A Bird.” That night, the show went on. Until this year, a concrete head­stone marked her grave. Last year some Liberal townsfolk, who had remembered the strange funeral, donated quarters and half dollars to build the girl, whom they never knew in life, a, marker of enduring granite. The memorial was fabricated by Park & Sons, Inc., of Wichita, Kansas, from “National Blue Granite” furnished by National Granite Company, Inc., of Elberton. The carving features two hearts, one representing Eddie Woeckener and the other representing May Jackson. Two clowns, one tragic, one comic, and a circus bear complete the unusual symbolism on the face of the marker. A new wiresaw for building and mausoleum work has been installed in the manufacturing plant of COMOLLI GRANITE COMP ANY. This firm now has six wiresaws in operation at its plant on the Athens Highway. LIBERTY PREMIER GRANITE COMPANY is currently expanding its “Liberty Blue” Quarry in order to- in­crease that firm’s production. The gangsaw plant at ELBERTON GRANITE FINISHING COMP ANY, INC., is undergoing a complete rebuild­ing. A new hoist has been installed, new runways are being put to use, and an all-steel building is replacing the old wooden building. A large, all-steel building has been constructed near the loading facilities of PASCHALL TRUCK LINES and ANDERSON TRUCKING SERVICE, INC., in Elberton. Tom Rucker, Elber­ton agent for PASCHALL and ANDERSON, is co-owner of the build­ing which will be used as a trucking service to serve the needs of the two firms-. Further expansion of ZENITH GRANITE COMP ANY is underway at the firm’s plant on the Toccoa High­way in Elberton. An 80-foot extension to the all-steel structure is being added and a new polishing mill is being in­stalled. KEYSTONE GRANITE COMPANY is presently expanding its quarry in order to take care of increased volume. Also, this firm has added new air com­pressors at both plant and quarry facilities. A new diamond saw has been put into operation at GRIMES BROS. GRANITE COMPANY’S manufacturing plant on Tate Street Extension in Elberton. One of the largest wiresaws in the Elberton area is the new four-strand wiresaw at “Berkeley Blue” Quarry, owned by COGGINS GRANITE INDUSTRIES, INC. Each strand on the saw is nearly a mile long. A total of 17 strands are now in operation at the Berkeley site. Two new single-strand wiresaws have been installed at Cog­gins’ plant facilities. CENTURY GRANITE COMP ANY, INC., recently installed a new high-speed top polishing mill to increase production in that operation. BICKNELL MANUFACTURING COMP ANY in Elberton has added a new sifter for sandblast abrasives at its warehouse on College A venue in order to provide better service for its customers. Now available for the first time is the perfect medium for taking your memorial sales presentation right into your prospect’s home or office E. G. A.’s brand-new PORTA­DISPLAY. With this marvelous new merchandising aid, you can create realism that permits your client to see exactly how his monument will look in the cemetery. The Elberton Granite Association has developed this convenient and compact sales kit utilizing two-dimensional scale-model designs. Twelve of E. G. A.’s most saleable copy­righted designs plus a generous amount of background scenery are furnished with each PORTA-DISPLAY. Additional designs may be ordered to suit special needs. Here’s how the PORTA-DISPLAY works: The salesman opens the sturdy vinyl-bound carrying case and places it on a desk or table. The inside flap made of smooth green felt automatically makes a scale-model cemetery lot. Background shrubbery is added as desired and then, one of the twelve scale model designs is placed in the beautiful set­ting. The customer can immediately visualize how the monument you suggest will look when set on his cemetery lot. Accompanying illustrations show how the PORTA­DISPLAY appears opened and closed. The dignified navy-blue case is only twenty inches long, twenty-six inches wide, and three inches deep. When closed, the case is light enough to carry with ease, and it can also serve as a con­venient place to store order pads, samples, and other sales materials. When open, only the scale model setting is in view... a very impressive effect is created. The PORTA-DISPLAY is available to you at the small cost of $25.00. Send your check or money order today to the Elberton Granite Association, Inc., P. 0. Box 604, El­berton, Georgia, and the new memorial sales kit will be shipped to you immediately. Use the convenient order form below... Be the first progressive retail firm in your area to start making sales the PORTA-DISPLAY way. Portable Display Kit Developed for Monument Salesmen The Elberton Granite Association, Inc., has created a new merchandising aid for retail monument firms. Known as a “PORTA-DISPLAY,” the new sales medium is basic­ally a portable display kit designed for taking the memorial sales story right into a prospect’s home or office. The key item in the light-weight sales kit is a series of two-dimensional scale models of E.G.A. copyrighted designs. Selected for their salability and appeal to a wide range of customer tastes, twelve models in varying styles and finishes are included in the PORTA-DISPLAY. In addition, shrubbery cutouts are furnished so that the sales­men can actually reproduce on a scale-model basis the exact appearance the monument will have on a cemetery lot. The size of the display is scaled to represent an average lot on which family memorials are usually erected. All of these materials fit inside the handsome carrying case with plenty of room beneath the inside flap to store unused designs or other sales materials such as order forms or samples of materials. In effect, the kit can be used as a complete salesman’s briefcase. It has a dignified appearance in addition to its functional features. The P0RTA-DISPLA Y represents the creative artistry of Master Designers Ben C. Smith of Elberton, Georgia, and J. B. Hill of Tate, Georgia. The idea has been in the planning stage for over a year. The E.G.A. Advertising Committee, together with the designers, have studied, re­studied and tested the display kit in order to present the most effective scale-model designs possible. Scoring another first in dealer merchandising aids for the Monument Industry, the Elberton Granite Association, Inc., developed the PORTA-DISPLAY from a copyrighted idea of J. B. Hill, well-known memorial designer. The E.G.A. copyrighted designs and the shrubbery cutouts were the work of Ben C. Smith of Premier Designs in Elberton. The sturdy carrying case is lined with black vinyl material while the inside flap which serves as the “grassed cemetery plot” is made of green felt. Stop hinges keep the back of the kit securely in place during use. The outside cover is made of durable vinyl and is a dignified navy blue color. Easy to open snaps and a sure-grip handle add to its usefulness. A small aluminum plate identifies the kit as an E.G.A. PORTA-DISPLAY. In use, the memorial salesmen can easily display dif­ferent memorial designs from the twelve furnished. If custom-made designs are desired, these may be obtained at nominal cost from either of the two designers who have assisted E.G.A. with the development of the new sales aid. The P0RTA-DISPLAY is being made available at cost to any retail monument dealer who desires to use the new medium. Exclusive of E.G.A.’s development cost, the kit and materials therein represent an actual investment of $25.00. This price has been set by E.G.A.’s Advertising Committee to cover the case, the twelve scale-model designs and two complete sets of scaled shrubbery cutouts. Shipping costs will be paid by the Association. Dealers may obtain this new sales aid by sending a check or money order for $25.00 to the Elberton Granite Association, Inc., P. 0. Box 604, Elberton, Georgia. Limited numbers of ‘the sales kits are now in stock and can be shipped immediately. If the demand warrants, further kits will be manufactured and made available on the same basis. The PORTA-DISPLAY is another example of the Elberton Granite Association’s continuing search for ways to assist the retail dealer in making more monument sales. A convenient order form can be clipped from the opposite page. Take advantage of this opportunity today. Coggins Creates Unique Marker Presentation “Our industry has lacked good sales aids for granite markers. That’s what prompted us to come up with this presentation,” said John Coggins, Vice President of Coggins Granite In­dustries, Inc. He was referring to a hard bound, illustrated book containing printed samples of granite and designs that have just been released by that firm. The booklet can be used for grass markers, bevel markers and slants. There are four different examples of granite contained in the booklet. They are printed on enamel paper. There are twenty-four designs printed on transparent celluloid sheets. Each design can be applied to each granite sample by simply turning the pages the celluloid sheets falling on the enamel sheets in order to show the potential customer how different designs appear on different stone sur­faces. The unique presentation contains Roman Catholic, Protestant, compan­ion and baby marker designs. Perfect Safety Records Childs Brothers Granite Company Elbert County Granite Company, Inc. Quick Service Granite Company, Inc. Supreme Granite Company Universal Memorial Company, Inc. Above-the-Average Safety Records Atlas Granite Company Century Granite Company, Inc. Consolidated Granite Company, Inc. Continental Granite Company, Inc. Dixie Granite Company Elberton City Quarries, Inc. Elberton G & H Granite Company Elberton Granite Industries, Inc. Granite Gangsaw Company, Inc. Grimes Bros. Granite Company Harper’s Quarry, Inc. Middle Georgia Quarrying Company, Inc. Puritan Granite Company United Granite Company, Inc. Veal Blue Quarry, Inc. Veal Brothers Monument Company Victory Granite Company Welch & Worley Granite Company, Inc. Freight Facts E.G.A.’S “AUTOMATIC” FREIGHT CONSOLIDATION SERVICE NOW AVAILABLE FOR ARGO TRUCKING COMPANY SHIPMENTS the Elberton Granite Association, Inc., has extended its “automatic freight consolidation service to cover shipments from Elberton via Argo Trucking Company to that firm’s 17-state service area. Argo serves monu­ment retailers in the southeast, south­west, and western sections of the United States. The new plan, which went into effect August 1, 1963, is designed to give retailers the greatest possible advan­tage under the recently revised rate structure for shipments via Argo. Two principal changes were effective earlier this year: (1) Rates on shipments less than 5,000 pounds were increased by 10%, and (2) a minimum of 500 pounds was placed into effect for areas not previously having such a minimum. Under the new plan for handling Argo shipments, E.G. A. member-firms send through the Association’s Freight Department a “Memorandum Receipt” form instead of a regular Bill of Lading. All shipments each week for a single firm are then consolidated by E. G. A.’s Freight Coordinator to give the lowest possible rate. I. C. C. re­quires Argo to add a small consolida­tion charge of 5¢ per cwt. for such combined shipments. Here is an example of the way this new service will benefit monument re­tailers. The rate on small shipments of less than 5,000 lbs. to Dallas, Texas, is $2.12 per cwt. In the past, three ship­ments of 3,500 lbs. each to the same Dallas dealer, even though they might be delivered via the same truck, each had to carry the $2.12 rate. Now these same three shipments (if they are all ready for shipment during the same week) can be consolidated on one bill of lading and can be delivered at the 10,000 lbs. rate of $1.75 per cwt. plus a nominal consolidation charge of 5¢ per cwt. Thus, the rate of $1.80 for the consolidated shipment as compared to the separate shipment rate of $2.12 means real savings to the dealer. Dealers in the 17-state area have been sent a special Freight Bulletin from the E. G. A. Freight Department outlining the operation of the new plan. A similar service has been avail­able in the Harper Motor Lines’ service area since 1961. Further information on the opera­tion of the plan or specific rates to any locality may be secured by writing to E. G. A.’s Freight Coordinator, P. 0. Box 604, Elberton, Georgia. Ways to Lower Your Freight Costs 1 Always be sure that a single order weighs as much as the minimum weight required. In the case of Argo Trucking Company’s shipments, the minimum rate is now based on 500 lbs. 2. When ordering from more than one E.G.A. manufac­turer, place the orders for completion about the same time. 3. If possible, notify your manufacturer that you also have a shipment coming from another Elberton manufacturer. Ask him to be sure the two, or more, orders are combined. If for any reason you don’t want to make this request to the manufacturer, notify the E.G.A. Freight Department, and we will gladly see that your orders are combined. 4.Try to have as much weight as possible on a single or combined order. The rate for 10,000 pounds, for example, is considerably lower than the rate for 1,000 or 5,000 pounds. 5. Order as far in advance of your actual needs as possible. “A fine meeting in a fabulous place,” was the way this group described the annual gathering of Texas retailers. Enjoying the banquet are, from Jeff to right, Mrs. Gail Nelson of Austin; Mrs. Maurice Hallman of Wills Point; Gail Nelson, Sales Repre­sentative of Coggins Granite Industries in Elberton; Mr. Hallman; Jimmy Henderson of Bowie; Mr. and Mrs. Ed Palmer of Lampasas; and Mrs. Henderson. Performing key duties to make the convention one of the most successful ever held by the Southwest group were President and Mrs. L. L. Wallace, standing, and Vice President and Convention Chairman Sonny and Pat Gidden, of Houston. Elberton Granite men were very much in evidence of the convention. Jim Hosselton, standing on right, General Manager of National Granite Company in Elberton, is shown with Jerry Hallman, standing on Jeff, of Wills Point; Mr. and Mrs. J. M. Youngblood, seated on left, of Greenville; and Mr. and Mrs. Ed Routh, seated on right, of Fort Worth. Perry Haynes, standing, co-owner of Elberton G & H Granite Company, went to the speaker’s rostrum long enough during the banquet to be photographed with genial Master of Ceremonies Charlie Ott, left, of Gal­veston, and Mr. and Mrs. Bernard Ott who work in the family firm at Galveston and are parents of Charlie and Tina’s six grandchildren. The gathering of this group of each year’s meeting is becoming a tradition. Sharing the same fable in 1963 as in 1962 were, from Jeff to right, Mrs. Luna Spaulding of Elberton; E. P. “Dick” Forte of Tyler; Mrs. Bill Sinnott of Elberton, Mrs. Forte, Bill Sinnott, Vice President of Elberton City Quarries, Inc.; and Mr. and Mrs. Claude Miller of Victoria. Bill Johnson, standing, Sales Represen­tative of Bicknell Manufacturing Com­pany in Elberton, enjoyed the delight­ful company of Mr. and Mrs. Jesse Rodriguez of San Antonio during the banquet. James Thornton, standing on right, Vice President of Coggins Granite Industries in Elberton, is “hemmed in” by Texans at the banquet. With him, from left to right, are Mrs. Vera Backus of Vernon; F. S. Walker of Temple; and Mr. and Mrs. Donald Wulff of Alice. The Missouri banquet was staged around a “Luau” theme and many of the guests came in costume. Among the more colorful natives were, from left to right, Kenneth Gray of Liberty; Mr. and Mrs. Stewart Allen of Maryville: Mrs. Gray, and Mr. and Mrs. Rolly Johnson, Jr., of Liberty. Rolly is Safes Representative in the area for Coggins Granite Industries of Elberton. Clarence Burton, center, Safes Representative for Harmony Blue Granite Company in Elberton, seemed mighty happy to be photo­graphed with the group’s new president, Al Heynen of Sedalia, and Mrs. Heynen. AT THE MISSOURI M. B. MEETING - EXCELSIOR SPRINGS Prize-winning costumes were sported by Mr. and Mrs. Vince Moore, right, of Chillicothe. With them sporting a part of the table decoration was Cy Kalkman, left, Sales Representative for Ross L. Brown Granite Company in Elberton: Allan McGarity, left, of Harmony Blue Granite Company in Elberton, found the open-air entertainment exactly suited for a fellow who cus­tomarily gets out in the wide open spaces -n his own airplane. He is shown here with Mr. and Mrs. Herman Kohnen of St. Louis. The special Hawaiian food, with all the trimmings, was mighty tasty to Mr. and Mrs. Charles Finke of Wentzville. Everyone raved about the beautiful and delicious banquet meal. This picture, made during the banquet festivities of Excelsior Springs on June 17, shows Mr. and Mrs. Jim Dodd, left, of Cuba; and Mr. and Mrs. George Grogan, right, of Vandalia, Illinois. George is a Sales Representative for Coggins Granite Industries, Inc. (Ed. Note-Just a few days after this picfu.re was made, Jim Dodd suffered a fatal heart attack at his office in Cuba. This fast photograph made during the convention is published as a tribute to the fine work Jim had performed for the Missouri Monument Builders of which he was currently serving as a director and which he served as president in 1961.) (ED. NOTE-As usual, the E.G. A. cameraman was at the Wellington meeting making photos of the convention participants. However, as is most unusual, something hap­pened to the film! Upon returning to Elberton and having the film developed, we were amazed and disappointed to find that only one of the several pictures made there had actually turned out. So, with due apologies to our unphotographed friends in Kansas and Oklahoma, we are publishing the picture below of Lotus Day and Cecil Oglesby as representative of everyone at the Convention.) Newcomer Charles Carter, standing on right, of Paul Stevenson’s Moberly fi.rm, found his first Missouri meeting quite stimulating. With him are Bill Hefley, standing on left, who was winding up a term as president of the group; and Paul Stevenson, seated, long-time faithful worker for the entire monument industry from Moberly. Paul has recently recruited Charles to manage Two mighty friendly fellows - who can well represent all of their colleagues - a.re Lotus Day, left, of Arkansas City, Kansas, and Cecil Oglesby, right, Safes Representative of Service Granite Company in Elberton. Cecil is a former Elbertonian who now lives in Dallas, Texas. OGLESBY-JOHNSON In ceremonies July 7, -Miss Judith Eloise Johnson became the bride of Larry Oglesby, Freight Coordinator of the Elberton Granite Association. The wedding took place in the First Baptist Church of Elberton. In a reception that followed, the smiling bride and groom are shown “cuffing the cake.” Three Elberton Granite men were recently elected to top positions in the Elberton-Elbert County Jaycees. Horace Harper of APEX GRANITE COMPANY, INC., was elected president of the young men’s organization. Thomas McGarity of HARMONY ‘BLUE GRANITE COMPANY, INC., is the first vice president, and Manuel Fer­nandez of KEYSTONE GRANITE COMP ANY was named to the Board of Directors. This active Jaycee chapter has a liberal sprinkling of young Elberton Granite men in its ranks. Clarence McLanahan of REPUBLIC GRANITE COMPANY, INC., was recently installed chairman of the advisory board of the Elberton Post of the Salvation Army. Miss Janice Sinnott, secretary at ELBERTON CITY QUARRIES, INC., and a daughter of the firm’s manager, William A. Sinnott, was recently chosen “Miss Beta Sigma Phi” by the Beta. Delta Chapter of the Beta Sigma Phi International sorority. The honor is an annual one, given on the basis of service by its members. John Edward Herndon, of UNITED GRANITE COMPANY, INC., has been appointed a division chairman in the 1963 Elbert County Cancer Crusade. Mrs. Elaine Adams has assumed du­ties as secretary-bookkeeper of VEAL BROTHERS MONUMENT COMPANY. She is a recent graduate of Carolina Business School of Commerce in Anderson, South Carolina. Robert Hudson has taken a position as draftsman with SUPREME GRANITE COMPANY on the Middleton Road in Elberton. STAR GRANITE COMPANY, INC., announces two key personnel appoint­ments. Dalton Webb has taken over operations at the “Oglethorpe Blue” Quarry as Managing Superintendent. James (Shorty) Bell is the new fore­man of that firm’s gangsaw plant. Miss Jonnie Holshouser has taken a position as a secretary at BICKNELL MANUFACTURING COMPANY. Miss Holshouser received her training at The Elberton Granite Association, Inc., in connection with the Vocational Office Training program at the local high school. Bicknell Wins Award Lester M. Lunsford, general manager of BICKNELL MANUFACTURING COMPANY in Elberton, received an award June 27 from the Carborundum Company for winning first place among its distributors of abrasive products throughout the United States. The award, an original sculpture en­titled “Mercury” by James Rosati, was presented by Neil Rodger, sales manager of the Electro Minerals Division of The Carborundum Company, at a luncheon ceremony in Elberton’s Branding Iron Restaurant. Bicknell office manager William V. Loyd and salesmen William C. Johnson and Harry T. Mann were present at the ceremonies. Freeman J. Hill, bonded abrasives district sales manager for the Carborundum Company, also attended. Jim Heather COGGINS GRANITE INDUSTRIES, INC., announces the appointment of a new representative in the Ohio-Indiana area. He is Jim Heather, a 35-year-old native of Columbia, Missouri. Heather began his new duties with the Elberton Granite firm. June 1. He has been connected with the Monu­ment Industry for the past 12 years. Mrs. Edna Benton has been employed as secretary-bookkeeper at ATLAS GRANITE COMPANY. Obituary HERBERT REYNOLDS The Monument Industry mourns the passing of Herbert Reynolds, 66, who died July 21, 1963. Mr. Reynolds had represented Allen Granite Company in Southern Illinois, for the past 26 years. He is survived by his wife, one daughter, three sons and six grandchildren. He belonged to the Methodist Church and was active in the civic affairs of his community, Vienna, Illinois. These three employees of Bicknell Manufacturing Company are shown holding the 1962 Carborundum Abrasive Marketing Award at ceremonies held recently in Elberton’s Branding Iron Restaurant. They are, left to right, Salesman Harry T. Mann, General Manager Lester Lunsford and Office Manager William V. Loyd. The award is a work of original sculpture. When William J. McKay, left, of McKay and Son, Ltd., a granite manufacturing firm in Aberdeen, Scotland, decided to visit granite producing areas in the United States, his first stop was Elberton and The Granite Center. He is shown here with E. G. A. Manager Bill Kelly looking over some promotion materials and ideas for use back home. Mr. and Mrs. Calvin H. Rawls of Central Monument Company in Shreveport, Louisiana, visited The Granite Center in July. They posed for the E.G.A. cameraman with John Coggins, right, of Cog­gins Granite Industries, Inc. This happy young couple were still smiling after three days of marriage. The newlyweds interrupted their honeymoon long enough to combine business and pleasure and fake a look around Elberton. They are Mr. and Mrs. K. A. Smith of Somerset, Kentucky. Mr. Smith is connected with Smith Monument Works in Somerset. These visitors made a “flying trip” to Elberton from way out West in Wichita, Kansas. Stan E. Wisdom, /elf, piloted the special plane for a business trip to “The Granite Capital of the World.” Clint Park, right, of Park & Sons, Inc., accompanied him. Stuart Lyle, center, of National Granite Company, Inc., was their host.